http://www.youtube.com/watch?v=Jk0PG7BzrY8
As one presenter mentioned in class, car commercials are rarely memorable and can even reach the point of annoying. Generally, advertisements for cars feature some sort of twisted, scenic road on which the car races in the rain, driven by an attractive driver. This ad, however, is completely different and still manages to get across a message about the car.
The classic mom vs. dad, which can be compared to good cop vs. bad cop, is relatable to anybody who has ever wanted something from a parent. When I wanted a friend to sleepover when I was younger, I would always ask my dad first because I knew he would say yes. If one parent said no, there was always the chance to ask the other parent before they had time to communicate and counter their answer with "but mom/dad said I could!". Taking a piece of childhood humor and inserting it into a car commercial definitely makes an impression and strikes a cord with a wider variety of audience members (even people who aren't remotely interested in purchasing a new car.)
I also think this advertisement shows a side of parents so many of us never think about, the side that is still a kid at heart. Up until college, many kids think that their parents don't make mistakes, don't have fun etc., but the time comes when you realize parents are people too, and this ad touches at that realization. Overall, its one of the funniest car commercials I have sees, and coming from a person who isn't interested in cars, it says a lot that I even remember it.
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